# ValetPe > Price Drop Protection for Shopify D2C brands in India ValetPe is a Shopify app that automatically protects customers from post-purchase price drops. When a product's listed price falls within 45 days of purchase, the brand issues store credit via Shopify native store credit — turning would-be refunds into repeat purchases instead of cart abandonment. Also available at: https://www.valetpe.com ## What we do - Monitor full catalog SKU prices on product detail pages (listed price only; not coupons or cart discounts) - Detect price drops automatically and issue brand store credit - Send credit notifications on day 46 to drive re-engagement and repeat orders - Support prepaid and COD orders; exclude cancelled, returned, or RTO orders (Shopify sync) ## Problems we solve - Return-and-rebuy: flash sales triggering COD rejections and prepaid returns - Cart hesitation: 45-day protection removes checkout doubt during sales - Retention: auto wallet credit beats generic coupon blasts ## Features - Measurable ROI on your pricing.: See exactly how price protection moves the numbers — incremental GMV from credit redemption, repeat purchase lift, exposure vs. recovery per campaign. - Looks like your store. Acts like your store.: A PDP badge that matches your theme and tells the shopper they're covered if the price drops. - Every SKU watched. Always.: ValetPe tracks every price across your catalog, continuously. 100% catalog coverage from day one. - The system reacts before your customers complain.: The moment a price drops, ValetPe identifies every impacted past order and triggers the credit workflow. - Run sales without firefighting.: Push price changes across hundreds of SKUs in one action. Recent buyers are auto-protected the moment a price drops. - The audit your CFO never has to ask for.: Every credit you issue, redeem, or expire — tied to its order, exportable in two clicks. ## Pricing All plans include a 3-month free trial; cancel anytime; no card required to start. | Plan | Monthly | Order cap | Success fee | |------|---------|-----------|-------------| | Starter | ₹999/mo | Up to 100 orders | 10% of Store Credit Issued | | Pro | ₹4,999/mo | Up to 1,000 orders | 8% of Store Credit Issued | | Enterprise | ₹9,999/mo | Unlimited | 5% of Store Credit Issued | Success fees apply only to credits actually issued. ## Platform - Built specifically for Shopify D2C stores - Live on your store in ~10 minutes - Not insurance or a third-party refund — store credit is issued by the brand via Shopify ## Partner program Agencies and Shopify ecosystem partners can refer D2C brands and earn recurring revenue share. Apply at the partner page. ## FAQ Q: Who issues the store credit? A: Your brand — powered by ValetPe. The credit is issued via Shopify's native store credit. ValetPe powers the mechanism. Your brand owns the relationship. Q: Is this insurance or a refund? A: Neither. It is a brand loyalty programme. Store credit — not cash, not a refund. Locked to your store. Auto-applied at checkout. No GST implications. Q: Which price do you track? A: The listed SKU price on your product page only. Not checkout prices, coupons, bundles, or cart discounts. Listed page price drops trigger credit. Nothing else. Q: What if I run sales? A: Built for it. Your dashboard shows impacted orders and estimated credit before you change any price. Run the sale knowing the full picture. Q: What does my customer see? A: A badge before they buy. A confirmation message right after. A credit notification on day 46. No action required from them at any point. Q: What if I cancel? A: Cancel anytime. Active protection windows complete naturally — we never leave a customer mid-promise. New orders carry no protection after cancellation. Q: What happens if an order is returned, cancelled, or RTO'd? A: Nothing is issued. ValetPe syncs your order status in real time directly from Shopify — the moment an order is returned, cancelled, or marked RTO, it is automatically made ineligible. No store credit. No manual work needed. If you need to update a status yourself, the ValetPe dashboard gives you a manual override at any point within the protection window. You are always in control of what gets credited and what does not. Q: Why 45 days? Why not 30 or 60? A: Three reasons — and each one is deliberate. Returns resolve first: By day 45, the vast majority of returns, cancellations, and RTOs have settled. Customers start drifting: On day 46, your brand begins to fade from their memory, making it the highest-intent moment for re-engagement without spending on ads. New collection is live: In 45 days you likely have launched new arrivals, giving the customer a reason to return and repeat purchase. Q: What are the GST implications? A: None associated with running PDP. The store credit your brand issues is a loyalty reward — similar in nature to loyalty points or a gift voucher issued to an existing customer. No cash changes hands. No return transaction is created. Your CA will typically classify this as a marketing or loyalty expense. We recommend confirming with your CA for your specific filing situation. Q: Does this work with COD orders? A: Yes. Protection applies to all completed orders — prepaid and COD. If a COD order is refused at delivery and marked RTO, it is automatically made ineligible via real-time Shopify sync. Store credit is only ever issued on orders where the customer accepted delivery and kept the product. Q: Am I adding a new cost to my P&L? A: No. You are redirecting money you are already losing. Right now that money goes to three places — reverse logistics on price-triggered returns and RTOs, retargeting ads on fence-sitters who wait for your sale, and margin concessions on retention coupons that train customers to wait for the next one. ValetPe diverts that same spend into store credit that funds a confirmed next purchase — inside your brand, at zero CAC. You are not spending more. You are spending smarter. ## Company Anjayant Tech Solutions Private Limited Privacy contact: privacy@valetpe.com ## Links - Homepage with product overview, features, FAQ, and how-it-works flow: https://valetpe.com/ - Pricing plans with monthly fees, order caps, and success fee tiers: https://valetpe.com/pricing - Partner application form for agencies and Shopify ecosystem partners: https://valetpe.com/partner - Demo booking form with Google Calendar scheduling after submission: https://valetpe.com/book-a-demo - Privacy policy and data handling practices: https://valetpe.com/privacy-policy - Terms of service and usage agreement: https://valetpe.com/terms-of-service - How it works: https://valetpe.com/#working - Features: https://valetpe.com/#features - FAQ: https://valetpe.com/#faq